Consumers are ready to buy recycled garments
Why hasn’t the market exploded (yet)? I truly believe consumers are asking for sustainable products, yet demand for recycled textiles and garments hasn’t taken off. In my view, the reason is simple: there isn’t enough supply in the market; not enough recycled garments on shop floors. Consumers are interested. Surveys and statistics show consistent optimism. […]
Can Spain become a recycling hub?
The combination of climate pressure and the ambitious European goals for a circular economy is profoundly transforming the industrial landscape. In this context, Spain faces a strategic opportunity: to become a European leader in textile recycling. At Coleo, we believe in this vision, and we’re committed to making it happen. An industrial base still alive […]
Coleo as social support
In previous posts you’ve read about how Coleo works as a textile recycling company and its concern for the environment (terms like textile to textile, closed/open loop, pre/post consumer might ring a bell…). Today we want to show you the other side of Coleo, the one our colleague Álvaro hinted at in previous texts: that […]
Case Study — Coleo x Bàsquet Girona
At Coleo, we believe that every discarded garment holds value. That’s why we partnered with Bàsquet Girona to turn textile waste into a bold example of circular fashion. To celebrate their 10th anniversary, Bàsquet Girona wanted to go beyond the basketball court and build a deeper connection with their fans—by launching their very own sustainable […]
“This is What You Learn When You Work at Coleo”
We asked Silvia how was her experience with us and this is what she wrote. Thank you for your time and your inspiring words. Text posted in Silvia’s Linkedin: Before joining Coleo, I had always worked in retail — as a Visual Merchandiser. I had learned how to improve KPIs, how to spot what works […]
Hardware in constant innovation for post-consumer textile waste
With the new revision of the EU Waste Framework Directive, we are entering a phase where textile waste management is no longer optional, but a structural pillar: mandatory separate collection, extended producer responsibility, waste hierarchy prioritisation, export controls, and a clear framework for sustainable design. But beyond the regulatory framework, what this triggers is something else: a […]
In-Store Take-Back Systems: An Opportunity to Connect Consumers with Circularity
The transition toward a circular economy demands a deep redesign of consumption and waste management models, especially in high-impact sectors such as textiles. One of the mechanisms promoted by brands to bring this shift closer to consumers is the in-store take-back system, a collection point located in-store that allows consumers to return unwanted garments for […]
Designing with waste: the creative journey towards circular fashion
As a garment designer with years of experience in the fashion industry, working with recycled fabrics has challenged me on many levels — all of them enriching. Fashion remains a highly competitive sector: unfortunately, sustainability and circularity are still not top priorities for most of the clients, although consumers and regulations are starting to push […]
Case Study —Pedro del Hierro x Coleo
What if your bag used to be someone’s outfit? That’s not a metaphor — it’s textile-to-textile circularity in action. Pedro del Hierro, one of Spain’s leading fashion brands, was looking for a tangible way to express its commitment to sustainability — not just through its collections, but also in its packaging. That meant rethinking […]
The mass balance approach. Rethinking textile recycling
We work to build a network of recycling facilities capable of efficiently and scalably manage the textile waste generated across Europe. To achieve this, we use proprietary technology developed by Wastex (a group company), which allows us to classify materials homogeneously and prepare them for subsequent recycling or valorisation. This model is essential to meet […]
